Introducing Adverai Meta and MetaOS v 2

Adverai Unveils Transformational AI Platform and App Suite to Create the Meta-understanding of Marketing for Advertisers Get the instant answers to all big questions. Drive faster evidence-based decision-making. Transition to real-time optimisation. Released today, Meta & MetaOS 2.0 from...
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Trust, but verify!

Building a great relationship with your media-buying agents can save you money but requires that you take control of your marketing data A little over a year ago, P&G’s Marc Pritchard, as the chief brand officer at the world’s...
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AI-complete or AI-hard problems

In Artificial Intelligence, the most difficult problems are informally known as AI-complete or AI-hard. The difficult nature of these computational problems are equivalent to solving the central Artificial Intelligence problem—making computers as intelligent as people, otherwise known as strong...
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The future of work for marketing

What can we expect from our day to day work in marketing when automation surges and some of our best-performing colleagues are machines? Starting work in the morning to most of us means checking our email inbox or opening...
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